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Brand strategist

Imogen Strand

Imogen started in print, setting type for menus and wedding invitations, before moving into brand identity. She still tests every logo by photocopying it twice.

Illustration for Creating a Memorable Brand Identity Brand Identity

Creating a Memorable Brand Identity

Ask ten of your regular customers to draw your logo from memory on the back of a receipt.

Imogen StrandJan 26, 20255 min read